MISSION AND VISION

Vision

We will be the leading and preferred provider of tourist services in the Philippines.

Mission

We aim to achieve our vision by:
Bringing out the best in our employees to enable them to deliver value added services;
Dazzling our customers with superior product attributes and lasting impression of the company and the Philippines;
Partnering with our merchants, business associates and suppliers so that we can assure merchandise availability and quality;
Providing our shareholders with superior returns and growth of their investments;
Contributing to the welfare of the community by complying with laws and undertaking outreach programs.

OUR CORE VALUES

We, at Tourist Center Corporation, remain steadfast in our core values:
We value TRUST as manifested in our faith in our company, transparency, and teamwork.
We value INTEGRITY as manifested in our honesty, truthfulness, accountability and discipline.
We value EXCELLENCE as manifested in our responsiveness and innovation.
We value STEWARDSHIP as manifested in our wise use of time, talent and resources.
We believe in TIES; they are the core values that guide our thoughts, words and actions; they are the TIES that bind us together.